1. What Greek recruitment tools
have you used in the past?
(Mark all that apply)
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| 2. In your opinion, which one or
two of these methods have worked the best? |
| Choice 1: |
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| Choice 2: |
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| 3. When do you usually start planning
for next year’s recruitment? |
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| 4. When do you begin to mail-out materials
for recruitment? |
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| 5. Who are you trying to reach with
your recruitment materials? (Mark all that apply) |
Incoming Freshmen
Transfer Students
Current Students
Parents
Children of Alumni
Greek Legacies
Other:
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| 6. On average, how many incoming and
transfer students does your school have per year? |
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| 7. For all councils, how many new
members do you average per year? |
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| 8. What is your overall annual marketing/recruitment
budget? |
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| 9. When does your budget year begin? |
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| 10. What percentage of your annual
recruitment costs are paid by outside sponsorship? |
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| 11. In your opinion, how could your
marketing efforts become more cost effective? |
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| 12. Who are the primary decision makers
for your marketing spending? (Mark all that apply) |
School administration
Student Activities director
Greek Life director
Council presidents or board
Council recruitment officers
Other:
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| 13. Who creates your
ads or marketing pieces? (Mark all that apply) |
We don't have ads or marketing pieces
I do
Our student activities or Greek Life office
Our public relations (PR) department
Another department
An individual or student
An outside company
I don't know |
| 14. How satisfied are
you with your current marketing pieces? (Mark only one) |
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15. Who created your
website? (Mark all that apply)
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We don't have a website
I did
Our student activities or Greek Life office
Our public relations (PR) department
Our information services department
Another department
An individual or student
An outside company
I don't know |
| 16. How satisfied are
you with your website? (Mark only one) |
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| 17. If you could change
one thing to recruit more students what would that be? |
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| 18. What title best describes
your position? |
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| 19. How many total chapters
do you have? (Include all national, local, multicultural, etc.) |
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| 20. To what Greek-related
organizations do you belong? |
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21. What
is your name?
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| 22. What is your email
address? |
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| 23. For which school
or organization do you work? |
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24. Additional questions
or comments: |
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